Titles of YouTube Videos make or break the performace of the video viewership. For any YouTube video to go viral, you need to focus on the title, description and tags you would be using for the video. This is why it is very important to craft titles that not only help YouTube understand the content of the video but also to hook the customers with catchy and attenton grabbing headlines. Following are top tips, tricks and strategies on how to grow youtube channel and tools to grow channel subscribers.
Keyword Research gives you the framework for all the meta information of the video, letting YouTube know what the video is about, so that it helps display your video in YouTube search. Search volume and keyword are the key focus metrics when coming up with attention grabbing headlines.
Some of the tools you can use to help you find the Search Volume and Keyword Difficulty are Tubbuddy and VidIQ.
TubeBuddy is a very powerful and super helpful tool for YouTube creators to help them run their channel with ease.
Advanced Keyword Research, A/B Testing features of TubeBuddy helps you find high-performing, searchable video topics, and then craft the perfect titles and tags for higher ranking eventually grow your YouTube Channel and scale your earnings. TubeBuddy helps in how to make a good youtube title. It helps as a headline analyzer for youtube videos.
TubeBuddy YouTube Tool
Limit the length of your YouTube video to a maximum of 70 characters out of the permitted 100 characters. Typically 8-12 words title length has better impact.
Ensure the keyword is at the beginning of the title, to make it easy for the YouTube Algorithm to learn what the video is about.
The word ‘You’ in the YouTube title grabs viewers attention because it relates to their personal needs.
Power words have the ability to grab the audience’s attention. Use power words like Awesome, Amazing, Excellent, WOW, etc
A quick example is – 10 Awesome Ways to Grow YouTube Channel FAST.
Make the title emotionally appealing. People are always attached to emotions. Use phrases or words that add emotional tone to the titles, as an example – I Cried after Watching This Video or Try Not To Laugh.
You may use emojis for added impact if your target audience is not too formal.
Try using words which add value.
Some phrases or words which sets up the value addition aspect to your YouTube titles are – How To, Hacks, Secrets, Tricks, Strategies, Tips, Top 10 Hacks On How To Earn Money Online.
Use benefit statements as part of the titles which instills benefits in your readers mind.
An example to highlight benefits is – Top 10 Hacks On How To Earn Money Online.
Highlight certain keywords with ALL CAPS to draw attentions to those particular words- Quick, Easy, Free, Now, Under a minute, in 20 minutes.
Negative superlatives have a psychological impact on the readers.
Some negative superlatives which can be used are worst, wrong, don’t, never, avoid, How not to, etc.
Numbers grab attention as they’re differently shaped from the alphabet and sets titles apart % and currency symbols $ adds impact, as long the title and video content are related.
Example – 5 Tips To Get More Views
This YouTuber makes $200,00 A Year.
Mentioning certain keywords in parenthesis is another way to attract audience’s attention towards the title, clarify the type of content in the video, which inturn helps increase the Click-Through-Rate(CTR).
Example – 11 Blunders YouTubers Are Committing [Video]”
Using the word video not only helps Google SEO to an extent
An example of the word Video in the title is -How To Earn Money Online Video.
Explicit call to action helps the audience to take your desired action if used in the right context.
CTAs like Watch This, Check This Out, Start Today, Learn More help in that direction.
[Bonus Tip]
Test your titles with a headline analyzer for Youtube like Sharethrough to check its impact and try optimizing the title further.
Hope the above tips help you in how to make a good youtube title. Follow these tips, tricks and strategies to boost views, likes, grow youtube channel and tools to increase channel subscribers.
